Comfort delivered with care
It’s more than just buying a mattress
Keeping things simple
We think it's about time the bedding industry woke up.
Consumers are baffled by too many choices, a quick in-store test doesn't help you choose the right mattress - and how do you know you're getting the best deal?
We believe the process can be simplified without losing sight of you and your needs. By changing the business model we can make better quality mattresses available to more people at a fairer price.
We've been around the block
40 years experience
With 40 years' experience of the bedding industry, we know what makes a good mattress. We believe we know what customers care about and what they need.
Badges that prove it
Between us we've held a Royal Warrant to HRH Queen Elizabeth II, supplied all 17,500 mattresses to the 2012 London Olympic village and sent Olympians off to Rio for a comfortable nights sleep.
Service at it's best
Not only do we provide a comfortable mattress, we also take great pride in providing a speedy service to your door and a friendly voice for years to come.
Our founder, Paul Francis, has worked at the cutting edge of the sleep industry for over seven years.
Exposed to Scandinavian influences at work and at home and with love and appreciation of the Danish concept of hygge, he felt the time was right to try and inspire change.
Superior products at fairer prices for more people. Simple as that - HÜGGE was born.